Interesting piece on how Facebook wants to own the media space, not necessarily by owning the content or distribution, but by inserting its users and their friends between the content producers and the distribution partners:
Wednesday 4 May 2011
A piece detailing what comes after personalization and behavioral targeting: Predicting how individuals will respond to any given call to action.
Welcome to the Brave New World of Persuasion Profiling
A piece on how PBS has tried to make their vast video content back catalog more search friendly. The solution? Get a robot to watch and transcribe their entire library, with accuracy that is at least good enough for search indexing.
PBS plays Google’s word game, transcribing thousands of hours of video into crawler-friendly text
Nielsen released the results of a recent survey on TV ownership in America, which shows a 2% decline since last year. Digging into the report doesn't do much to settle the score on whether or not cord-cutting is a significant phenomenon.
Maybe It’s Not Cord-Cutting, But Cord-Nevers: TV Ownership Drops
(Plus a shameless plug: I'll be speaking on a panel dedicated to cord cutting at the upcoming Digital Media East conference in Washington DC.)
Welcome to the Brave New World of Persuasion Profiling
A piece on how PBS has tried to make their vast video content back catalog more search friendly. The solution? Get a robot to watch and transcribe their entire library, with accuracy that is at least good enough for search indexing.
PBS plays Google’s word game, transcribing thousands of hours of video into crawler-friendly text
Nielsen released the results of a recent survey on TV ownership in America, which shows a 2% decline since last year. Digging into the report doesn't do much to settle the score on whether or not cord-cutting is a significant phenomenon.
Maybe It’s Not Cord-Cutting, But Cord-Nevers: TV Ownership Drops
(Plus a shameless plug: I'll be speaking on a panel dedicated to cord cutting at the upcoming Digital Media East conference in Washington DC.)
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